October 22, 2026
Open Enrollment at Scale: A Broker's Communication Playbook
A broker's playbook for managing open enrollment communication across multiple employer accounts, and how automation clears the bottlenecks.
Read articlePractical guides and ideas on employee benefits communication, open enrollment, AI in HR, and getting employees to actually use the benefits you offer.
October 22, 2026
A broker's playbook for managing open enrollment communication across multiple employer accounts, and how automation clears the bottlenecks.
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October 7, 2026
A week-by-week open enrollment campaign playbook: what to send, when, through which channel, and to which employee segment, from launch to close.
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September 30, 2026
AI benefits communication has moved from experiment to infrastructure. A practical guide to the state of adoption, the core use cases, the ROI case, and how to implement it.
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August 27, 2026
Every benefits vendor sends brokers the same flyer, and most of it never reaches an employee. The workflow that turns one document into a year of scheduled, multi-channel client campaigns, and scales it across the book.
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August 12, 2026
Low benefits usage usually isn’t a program problem, it’s a communication problem. Why employees underuse EAPs, financial wellness, and more, and how HR teams can fix it before open enrollment.
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July 30, 2026
Most benefits comms tools are built for one HR team. Brokers run dozens of workforces at once. Here is how to run your whole book of business from one workspace, white-labeled, without burning out.
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July 14, 2026
Jasper, Copy.ai, HubSpot, and QuillBot help you write emails faster. HR teams need something different: a system for accurate, automated, year-round benefits communication. Here is how they compare.
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July 1, 2026
A complete playbook for open enrollment communication: a week-by-week timeline, a five-step planning framework, the channels that matter most, the mistakes to avoid, and the metrics that prove it worked.
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April 27, 2026
A practical guide to planning, writing, and automating benefits communication that employees actually read and act on, from open enrollment to year-round engagement.
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February 5, 2026
How AI-powered benefits communication adapts to age, life stage, and lifestyle so every employee gets relevant, timely guidance.
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February 5, 2026
How AI reduces benefits confusion and enrollment regret by giving employees clear, personalized answers all year.
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